{"name":"AI SEO tool prices","description":"Published prices, plan structures, AI engine coverage and entry allowances for nine AI SEO tools, each read from the vendor’s own pricing page.","method":"Every figure was read directly from the vendor’s own pricing page on the date below. No figure is taken from a review site or a third-party comparison. Where a vendor does not render a price as readable text, the price is null and `unpublished` states why.","checkedOn":"2026-09-07","checkedOnLabel":"7 September 2026","currencyNote":"Amounts are quoted in the currency the vendor prints, with the billing basis attached. They are not converted.","publisher":{"name":"Edition House","url":"https://www.edition.house"},"disclosure":"Edition House publishes this dataset and sells one of the products in it. Its row carries isPublisher: true, and it is listed with the same stated limitation as every other tool. There are no affiliate links.","licence":"Free to quote or reproduce with attribution to Edition House and a link to this URL.","canonicalUrl":"https://www.edition.house/data/ai-seo-tool-prices","humanReadableUrl":"https://www.edition.house/blog/ai-seo-tool-pricing","toolCount":9,"tools":[{"name":"Edition House","slug":"edition-house","category":"regulated","categoryLabel":"Regulated-industry platform","summary":"Runs SEO changes as measured experiments, checks whether pages are answer-ready for AI search, and reviews the copy against financial-promotion and advertising rules before it goes out.","vendorUrl":"https://www.edition.house","priceSource":"https://www.edition.house/pricing","isPublisher":true,"entryPlan":{"plan":"Explorer","amount":"£15","basis":"per month, billed monthly (US$20)"},"otherPlans":[],"topSelfServePlan":{"plan":"Growth","amount":"£199","basis":"per month, billed monthly (US$250)"},"aiEnginesOnEntryPlan":["ChatGPT","Google Gemini","Google AI Overviews"],"entryAllowance":"Not prompt-metered — checks run against the queries your tracked pages target","bestFor":"Regulated firms that need the compliance record as well as the ranking","strength":"Every generated claim is fact-checked against evidence before publication, and marketing-compliance review runs against the regulator handbooks rather than a generic style guide.","limitation":"Citation checks run monthly, not daily, and compliance scanning starts on Growth — not on the £15 entry plan. If daily prompt tracking across nine engines is the job, a dedicated tracker does it better."},{"name":"Profound","slug":"profound","category":"visibility","categoryLabel":"AI visibility tracker","summary":"A dedicated answer-engine visibility platform: runs your prompts across AI engines daily, reports mentions, citations and competitors, and tracks AI crawler traffic to your domain.","vendorUrl":"https://www.tryprofound.com","priceSource":"https://www.tryprofound.com/pricing","isPublisher":false,"entryPlan":{"plan":"Starter","amount":null,"basis":"billed yearly","unpublished":"The pricing page renders its figures as an animated counter rather than text, so we do not quote a number we could not read from the source."},"otherPlans":[],"topSelfServePlan":{"plan":"Growth","amount":null,"basis":"billed yearly","unpublished":"Same animated counter. Check the page before you budget."},"aiEnginesOnEntryPlan":["ChatGPT"],"entryAllowance":"50 prompts, 1,500 responses a month","bestFor":"Funded brands and agencies whose main question is “where are we in AI answers?”","strength":"The deepest engine coverage on this list — Enterprise reaches up to nine answer engines — plus agent analytics that show which AI crawlers reach your pages through Cloudflare, Fastly, Akamai, Vercel and others.","limitation":"The Starter plan tracks ChatGPT only, with no exports and one seat, so the tier most solo operators can afford is the tier that answers the least."},{"name":"Otterly.ai","slug":"otterly-ai","category":"visibility","categoryLabel":"AI visibility tracker","summary":"Prompt-level AI search monitoring: brand mentions, link citations and share of voice across the major answer engines, refreshed daily.","vendorUrl":"https://otterly.ai","priceSource":"https://otterly.ai/pricing/","isPublisher":false,"entryPlan":{"plan":"Lite","amount":"$29","basis":"per month, billed monthly ($25 billed annually)"},"otherPlans":[{"plan":"Standard","amount":"$189","basis":"per month, billed monthly ($160 billed annually)"}],"topSelfServePlan":{"plan":"Premium","amount":"$489","basis":"per month, billed monthly ($422 billed annually)"},"aiEnginesOnEntryPlan":["ChatGPT","Google AI Overviews","Perplexity","Microsoft Copilot"],"entryAllowance":"15 prompts, refreshed daily","bestFor":"The cheapest honest way to find out whether AI engines mention you at all","strength":"Four engines and daily refresh at the entry price, with unlimited team members on every tier — most rivals meter seats.","limitation":"Claude, Gemini and Google AI Mode are paid add-ons on top of the plan, from $9 a month on Lite to $439 a month for Claude on Premium, so the real bill depends on which engines matter to you."},{"name":"Clearscope","slug":"clearscope","category":"content","categoryLabel":"Content optimisation","summary":"Content optimisation graded against what already ranks, now with prompt tracking and query fan-out data alongside the editorial reports.","vendorUrl":"https://www.clearscope.io","priceSource":"https://www.clearscope.io/pricing","isPublisher":false,"entryPlan":{"plan":"Essentials","amount":"$129","basis":"per month, billed monthly"},"otherPlans":[],"topSelfServePlan":{"plan":"Business","amount":"$399","basis":"per month, billed monthly"},"aiEnginesOnEntryPlan":["ChatGPT","Google Gemini"],"entryAllowance":"50 tracked prompts, 50 pages","bestFor":"Editorial teams who want one clear score on a human-written draft","strength":"Unlimited users and unlimited projects on every plan, so an editor, a writer and a freelancer cost the same as one person.","limitation":"Prompt tracking covers two engines. Twenty drafts a month is the allowance on both paid tiers, so the ceiling is editing capacity, not production volume."},{"name":"Surfer","slug":"surfer","category":"content","categoryLabel":"Content optimisation","summary":"On-page content optimisation built on SERP analysis, with AI visibility tracking sold inside the same workflow rather than as a separate subscription.","vendorUrl":"https://surferseo.com","priceSource":"https://surferseo.com/pricing/","isPublisher":false,"entryPlan":{"plan":"Discovery","amount":"$49","basis":"per month, billed yearly"},"otherPlans":[{"plan":"Standard","amount":"$99","basis":"per month, billed yearly"},{"plan":"Pro","amount":"$182","basis":"per month, billed yearly"},{"plan":"AI Search Analytics","amount":"$158","basis":"per month, billed yearly, tracking only"},{"plan":"Enterprise","amount":"$999","basis":"per month, tailored packages"}],"topSelfServePlan":{"plan":"Peace of Mind","amount":"$299","basis":"per month, billed yearly"},"aiEnginesOnEntryPlan":[],"entryAllowance":null,"bestFor":"Writers and agencies producing a steady volume of optimised pages","strength":"The optimisation guidance and the AI visibility data sit in one tool, so the page you are editing and the prompt you are trying to win are on the same screen.","limitation":"The $49 Discovery plan tracks zero AI prompts. Prompt tracking starts on Standard at $99 a month and covers ChatGPT only, refreshed weekly; all five engines with a daily refresh start on Pro at $182 a month."},{"name":"Frase","slug":"frase","category":"content","categoryLabel":"Content optimisation","summary":"A research-to-publish content workflow with AI visibility tracking on every tier, plus an agent that can draft and publish to your CMS when you let it.","vendorUrl":"https://www.frase.io","priceSource":"https://www.frase.io/pricing","isPublisher":false,"entryPlan":{"plan":"Starter","amount":"$39","basis":"per month, billed yearly ($49 month to month)"},"otherPlans":[{"plan":"Professional","amount":"$103","basis":"per month, billed yearly ($129 month to month)"}],"topSelfServePlan":{"plan":"Scale","amount":"$239","basis":"per month, billed yearly ($299 month to month)"},"aiEnginesOnEntryPlan":["ChatGPT","Google AI"],"entryAllowance":"50 prompts, 10 articles, 50 audit pages","bestFor":"Solo operators who want visibility tracking and content production on one bill","strength":"AI visibility is included at $39 rather than sold as an add-on, and the entry plan holds at its limits instead of billing an overage you did not agree to.","limitation":"Perplexity arrives on Professional and Claude and Gemini on Scale, so engine coverage is the thing you are really buying as you move up the tiers."},{"name":"SE Ranking","slug":"se-ranking","category":"suite","categoryLabel":"All-in-one SEO suite","summary":"A full SEO platform — keyword research, rank tracking, audits, backlinks — with AI search tracking in the same interface.","vendorUrl":"https://seranking.com","priceSource":"https://seranking.com/pricing.html","isPublisher":false,"entryPlan":{"plan":"Core","amount":"$129","basis":"per month, billed monthly ($103.20 billed annually)"},"otherPlans":[],"topSelfServePlan":{"plan":"Growth","amount":"$279","basis":"per month, billed monthly ($223.20 billed annually)"},"aiEnginesOnEntryPlan":[],"entryAllowance":null,"bestFor":"Teams who want one platform for classic SEO and AI answers without a second invoice","strength":"AI visibility sits next to the rankings and traffic it is supposed to explain, which is the comparison most dashboards make you assemble by hand.","limitation":"The cheaper legacy tiers are gone, so $129 a month is now the floor, and the AI depth does not reach a dedicated tracker."},{"name":"Semrush","slug":"semrush","category":"suite","categoryLabel":"All-in-one SEO suite","summary":"The largest all-in-one platform: keyword and competitor research, site audit, rank tracking, content tools and an AI visibility toolkit in one account.","vendorUrl":"https://www.semrush.com","priceSource":"https://www.semrush.com/pricing/seo-ai-search/","isPublisher":false,"entryPlan":{"plan":"SEO","amount":"$139","basis":"per month, billed monthly ($117.33 billed annually)"},"otherPlans":[{"plan":"Starter","amount":"$199","basis":"per month, billed monthly — 50 prompts tracked daily"},{"plan":"Pro+","amount":"$299","basis":"per month, billed monthly — 100 prompts tracked daily"}],"topSelfServePlan":{"plan":"Advanced","amount":"$549","basis":"per month, billed monthly ($455.67 billed annually)"},"aiEnginesOnEntryPlan":["Google Search","ChatGPT","Perplexity","Google Gemini"],"entryAllowance":"Custom prompt monitoring, no published prompt count on the entry tier","bestFor":"Agencies and in-house teams that need one tool to cover most weekly work","strength":"Breadth. Nothing else on this list covers as much ground in one login, and the reporting is built for client work.","limitation":"A published daily prompt allowance starts on Starter at $199 a month with 50 prompts, and seats are an add-on from $45 a month each, so the sticker price is rarely the final bill."},{"name":"Ahrefs","slug":"ahrefs","category":"suite","categoryLabel":"All-in-one SEO suite","summary":"A backlink and keyword research platform whose Brand Radar tool reports how brands appear across AI answers, sourced from a large prompt database.","vendorUrl":"https://ahrefs.com","priceSource":"https://ahrefs.com/pricing","isPublisher":false,"entryPlan":{"plan":"Starter","amount":"$29","basis":"per month, billed monthly"},"otherPlans":[],"topSelfServePlan":{"plan":"Enterprise","amount":"$1,499","basis":"per month, billed monthly"},"aiEnginesOnEntryPlan":[],"entryAllowance":null,"bestFor":"Anyone whose bottleneck is research — competitors, backlinks, keyword universe","strength":"Brand Radar can be pointed at any brand, not only your own verified projects, which makes competitive AI research possible rather than inferred.","limitation":"Tracking your own custom prompts is a separate package, priced from $50 a month on top of the plan, so AI visibility is an add-on rather than an included feature."}]}